Stepping Out Of Your Marketing Comfort Zone
A few weeks ago, ThinkIncircles MD James Whitelock asked me to host a webinar and my gut reaction was to say no. I like to stay behind the scenes but as colleagues, friends, and mentors reminded me ‘life begins outside of your comfort zone Fiona’ so I did it and it was a success, despite getting rudely interrupted 🙂 (see what I mean at minute 4:58)
https://www.linkedin.com/events/thinkincirclestakeoverweekwithf7080150489656369152/comments/
The comfort zone is defined as a ‘situation in which you feel comfortable and in which your ability and determination are not being tested‘ and that, as any marketing professional knows, is not a place where we want to be. There is always a new avenue, new tech, a new trend or a new speaking opportunity to be followed and it’s just so easy to say no to things but in doing so, we are in fact sabotaging our own growth.
Here are some compelling reasons to take that leap…
- Growth and Learning: Embracing challenges exposes you to new skills, knowledge, and experiences. Whether it’s learning a new language, taking up a hobby, or pursuing a different career path, these ventures foster personal growth and development.
- Increased Confidence: Pushing yourself beyond familiar boundaries boosts self-confidence and self-esteem. As you conquer new challenges, you’ll realise your capabilities are greater than you thought, empowering you to tackle even more ambitious goals.
- Expanded Horizons: Stepping out of your professional comfort zone exposes you to companies and connections that you may not have previously known. This broadens your network and can support additional business opportunities. Taking risks can lead to significant accomplishments and open doors that were previously unseen.
- Overcoming Fear: Facing your fears is an essential part of personal growth. By confronting what makes you uncomfortable, you can break free from self-imposed limitations and develop resilience in the face of adversity.
Embracing uncertainty and welcoming the growth that comes with it has helped me to come out of my shell a little bit. In the end, I found that the sense of accomplishment of leaving my comfort zone far outweighed the initial discomfort and so if anyone wants me to present let me know 🙂
The first step was a 15-minute webinar, the end goal is a TED Talk 🙂
You can reach out to me here if you’d like to get in touch and you can find out more about what ThinkinCircles here
LogicMelon
Award-winning recruitment software that will find, attract, hire and analyse the way you want to work. At LogicMelon, we have experienced software recruitment marketing specialists to help you build effective recruitment solutions supported by the best customer service you’ll find anywhere!
Email: sales@logicmelon.com or call LogicMelon (UK) +44 (0) 203 553 3667 (USA) +1 860 269 3089
7 New year’s resolutions for recruiters: Be a better recruiter
Is your goal to become a better recruiter in the New Year? If so, here are seven resolutions to help you improve your game in 2020.
How to Protect and Build Your Employer Brand
As most great leaders will be aware of, people are a business’ most important asset and often determine whether a firm will be successful or not. That’s why it’s crucial that companies focus on developing and creating an excellent employer brand in order to attract and retain top talent. If this part of the business is not given conscious effort, the company will still have an ‘employer brand’, however it won’t be one that they’re in control of. Here’s everything you need to know about protecting your employer brand.
5 fun ways to enhance your employer branding during Christmas
Christmas is a great time for team building, re-evaluating goals and having fun. It’s also perfect for boosting your employer brand – here’s how.


